“Where clarity meets choice“
Celebrating Britain’s Farmers, Growers, Producers, Makers & Independent Brands.
The Rooted in Britain Directory is a curated space created by Live Beyond the Label to showcase the people, farms and businesses who proudly carry the Rooted in Britain Badge.
From the fields where ingredients are grown to the workshops where products are crafted, this directory highlights those who champion British land, British values and genuine transparency.
It exists to help consumers, retailers and partners discover the stories behind British‑rooted products – starting with the farmers and growers who cultivate them, and extending to the makers and brands who bring them to life.
Each listing represents a certified member who meets the standards of the Rooted in Britain Badge.
Each member is part of a growing movement to reconnect consumers with the origins of the products they buy.
Opening September 2026 – Register your Interest
