Apply to List Your British Business ► Live Beyond the Label

British Badge Licence + Directory Listing = 1 Membership

The Badge – A visible seal of trust to display proudly on your products and platforms.

The Directory – A centralised reference hub where consumers can verify your roots and discover your story.

£55 annual fee

British Brand Directory & Verified Trusted Badge Application

Apply to have your brand considered for inclusion in the British Brand Directory and use of our Verified Trusted Brand Badge.This initial application helps us understand your brand’s British connection, products, sourcing and approach to transparency. It should take approximately 5 to 8 minutes.We are not looking for perfection. We are looking for openness, credible information and a genuine commitment to responsible business.Applications are reviewed individually. Completing this form does not guarantee acceptance.

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Name *

Your role within the business *

Email *

Contact Telephone Number

About the Brand

Brand Name

Website *

Main social media account

Please proved the full link to your main social media profile.

Year the brand was founded *

Where is the business registered? *

Please enter the country in which the business is legally registered.

Is the business currently registered in the UK? *

Yes
No
Registration is in progress
Not applicable to my business structure

UK company registration number

If applicable, please provide your company registration number. Sole traders may leave this blank.

Where is the brand headquartered? *

Please provide the town or city and country

Which description best represents the business? *

Independent brand
Family-owned business
Sole trader
Social enterprise
Community interest company
Cooperative
Subsidiary of a larger company
Other

If you selected “Other”, please explain

Which product categories apply to your brand? *

Food and drink
Clothing and fashion
Accessories
Beauty and personal care
Home and interiors
Gifts
Children and family
Health and wellbeing
Stationery
Art and design
Pet products
Garden and outdoors
Experiences or services
Digital products
Other

If you selected “Other”, please describe your category

Please answer accurately. A British brand does not necessarily need to manufacture every product in the UK, but its British identity and connection should be clear and genuine.

Where was the brand founded? *

Please provide the town or city and country.

Is the brand British-owned? *

Yes, entirely British-owned
Yes, majority British-owned
Partly British-owned
No
Prefer to explain

If selected 'prefer to explain' please enter info here.

Where are your products primarily designed or developed? *

England
Scotland
Wales
Northern Ireland
Elsewhere in the UK
Europe
Outside Europe
Not applicable

Where are your products manufactured or produced? *

Entirely in the UK
Mainly in the UK
Partly in the UK
Entirely outside the UK
Made in several countries
Digital product or service
Not applicable

In which countries are your products made? *

Please list the principal manufacturing or production countries. Enter “Not applicable” if you do not sell physical products

What makes your business a British brand? *

Tell us briefly about the brand’s ownership, origins, headquarters, design, production or connection to Britain.

Please select the answer that most accurately reflects your current position. Choosing “In progress” will not automatically prevent your application from being considered. Honest answers help us assess your brand fairly.

Do you clearly state where your products are made? *

Yes
Partly
In progress
No
Not applicable

Can you identify the main makers, manufacturers or suppliers involved in your products? *

Yes
Partly
In progress
No
Not applicable

Do you provide customers with information about your principal materials or ingredients? *

Yes
Partly
In progress
No
Not applicable

Do you have a written sourcing, supplier or purchasing policy? *

Yes
Partly
In progress
No
Not applicable

Do you assess working conditions or employment practices within your supply chain? *

Yes
Partly
In progress
No
Not applicable

Do you use certified, recycled, organic, locally sourced or lower-impact materials where appropriate? *

Yes
Partly
In progress
No
Not applicable

Can you support the environmental, ethical or sustainability claims made by the brand? *

Yes
Partly
In progress
No
Not applicable

Does your website acknowledge areas in which the brand is still working to improve? *

Yes
Partly
In progress
No
Not applicable

Do you have a clear returns and refunds policy? *

Yes
Partly
In progress
No
Not applicable

Do you explain your packaging choices to customers? *

Yes
Partly
In progress
No
Not applicable

Single Line Text

Please provide publicly accessible links wherever possible. Clear information that customers can find independently will strengthen your application. If a question does not apply, leave it blank.

Link to your About page

Link to your sustainability, ethics or responsibility information

Link to information about your materials, ingredients or manufacturing

Link to your returns and refunds policy

Link to certifications or supporting evidence

You may provide a link to a page or a publicly accessible OneDrive, Google Drive or Dropbox folder.

Is there any relevant information that is not currently published on your website?

Briefly explain what the information is and why it is not yet publicly available.

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What does your brand make or provide, and who is it for? *

What are you most proud of about your sourcing, production or business practices? *

Please be specific.

What is one area your brand is currently working to improve? *

We value honest progress over claims of perfection.

Would you also like your products to be considered for product placement? *

Yes
No
I would like more information

Product placement is assessed separately. Expressing interest here does not guarantee acceptance.

Applicant declaration *

I confirm that the information supplied is accurate to the best of my knowledge.
I understand that submitting this application does not guarantee inclusion in the British Brand Directory.
I understand that I may be asked to provide further information or evidence.
I agree to notify you if significant information about the brand’s ownership, sourcing or production changes.
I confirm that I am authorised to submit this application on behalf of the brand.

All five boxes must be checked for application to be successful.

Final confirmation *

I have read and agree to the declaration above.

Marketing consent

I would like to receive relevant news, opportunities and updates by email.

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Your application will be reviewed against our eligibility, transparency and suitability criteria. We may contact you if we need clarification or additional evidence.Submitting an application does not guarantee acceptance, and no payment will be requested unless your brand is offered an appropriate opportunity.

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