Apply to List Your British Business


British Badge Licence + Directory Listing = 1 Membership

The Badge – A visible seal of trust to display proudly on your products and platforms.

The Directory – A centralised reference hub where consumers can verify your roots and discover your story.

£55 annual fee


British Brand Directory & Verified Trusted Badge Application
Apply to have your brand considered for inclusion in the British Brand Directory and use of our Verified Trusted Brand Badge.This initial application helps us understand your brand’s British connection, products, sourcing and approach to transparency. It should take approximately 5 to 8 minutes.We are not looking for perfection. We are looking for openness, credible information and a genuine commitment to responsible business.Applications are reviewed individually. Completing this form does not guarantee acceptance.
Please proved the full link to your main social media profile.
Please enter the country in which the business is legally registered.
Is the business currently registered in the UK?
If applicable, please provide your company registration number. Sole traders may leave this blank.
Please provide the town or city and country
Which description best represents the business?
Which product categories apply to your brand?
Please answer accurately. A British brand does not necessarily need to manufacture every product in the UK, but its British identity and connection should be clear and genuine.
Please provide the town or city and country.
Is the brand British-owned?
Where are your products primarily designed or developed?
Where are your products manufactured or produced?
Please list the principal manufacturing or production countries. Enter “Not applicable” if you do not sell physical products
Tell us briefly about the brand’s ownership, origins, headquarters, design, production or connection to Britain.
Please select the answer that most accurately reflects your current position. Choosing “In progress” will not automatically prevent your application from being considered. Honest answers help us assess your brand fairly.
Do you clearly state where your products are made?
Can you identify the main makers, manufacturers or suppliers involved in your products?
Do you provide customers with information about your principal materials or ingredients?
Do you have a written sourcing, supplier or purchasing policy?
Do you assess working conditions or employment practices within your supply chain?
Do you use certified, recycled, organic, locally sourced or lower-impact materials where appropriate?
Can you support the environmental, ethical or sustainability claims made by the brand?
Does your website acknowledge areas in which the brand is still working to improve?
Do you have a clear returns and refunds policy?
Do you explain your packaging choices to customers?
Please provide publicly accessible links wherever possible. Clear information that customers can find independently will strengthen your application. If a question does not apply, leave it blank.
You may provide a link to a page or a publicly accessible OneDrive, Google Drive or Dropbox folder.
Briefly explain what the information is and why it is not yet publicly available.
Please be specific.
We value honest progress over claims of perfection.
Would you also like your products to be considered for product placement?
Product placement is assessed separately. Expressing interest here does not guarantee acceptance.
Applicant declaration
All five boxes must be checked for application to be successful.
Final confirmation
Marketing consent
Your application will be reviewed against our eligibility, transparency and suitability criteria. We may contact you if we need clarification or additional evidence.Submitting an application does not guarantee acceptance, and no payment will be requested unless your brand is offered an appropriate opportunity.